The Real Mad Men of Sales: The Foundation of Modern Selling

  • 4h 39m 21s
  • J. Douglas Edwards
  • Made for Success
  • 2018

J. Douglas Edwards is the man who first introduced Tom Hopkins to professional selling. He was the sales trainer of the 1950s, 1960s, and 1970s. He trained over 200,000 salespeople a year for over 20 years. Hired by corporations around the world, Mr. Edwards began a crusade to change the image of the stereotypical salesperson that Tom Hopkins carries forward today.

In this Audiobook

  • Avoid Nasty Words That are Used in Selling
  • Cashing Objections
  • Values: Human Values
  • Closing
  • Talking More About Closing
  • Questions are the Answers
  • Ps and Qs: Prospecting and Qualification