Skillsoft Blog

Books24x7 Book Review: Marketing by the Numbers: How to Measure and Improve the ROI of any Campaign

By Pam Boiros

Marketing budgets at most companies are stretched tight and under more scrutiny than ever before. Marketing leaders need to justify every expenditure and ensure that marketing budgets are spent in ways that get results. Traditional media outlets are in transition, and online and social channels present new and interesting measurement opportunities.Read more

Gender-specific Courses: Are They Really the Best Way of Encouraging Female Leadership?

By Kevin Young

After the upheaval both the U.S. and Europe has faced in recent months, it’s no wonder the topic of leadership is in the news again. Good leaders are essential for making any business tick, and the social unrest in various countries is a timely reminder of this.Read more

GlobalFoundries Discusses How They Leverage Valuable SkillSoft’s Resources

Hear how Michael Milbier of GlobalFoundries discusses how the company leverages valuable SkillSoft resources for a blended learning approach to leadership, including its use of the LDC, SLA and courseware for a mid-level manager program rollout.



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SAP to Buy SuccessFactors

By John Ambrose

This weekend’s announcement by SAP that it was buying SuccessFactors for $3.4 billion (almost 10x 2011 revenues) has generated a lot of industry analysis and blog posts.  History will judge the ultimate transformative effect of this deal but clearly SAP has thrown down the gauntlet at the feet of every other large traditional software/services vendor.Read more

SkillSoft Offers Tips for Improving First Time IT Certification Exam Pass Rates

SkillSoft recently released 10 tips for organizations to help employees improve their first time IT certification exam pass rates. The 10 tips breakdown key areas employers should focus on to help their employees through the IT certification exams process all while preparing them for success come exam time.Read more

GC Services Creates a Cost-Effective Blended Learning Program for Leadership Development

GC Services, the oldest leading provider of teleservices and collections solutions in America, operates 36 call centers in the U.S. and one in Barbados. The company employs approximately 8,500 people. GC began a workshop-based leadership development program in 2001, drawing excellent participation from front line supervisors.Read more