By Agata Nowakowska
The word motive is derived from the old French word motif and means to move…literally.
Following this motivator is something or someone that causes movement.
Listening to folks who spend their working day in the learning and development (L&D) world, I can safely say that one of the biggest hurdles facing any learning programme, no matter how fabulous or cutting edge it is, is motivating people to participate in it.
It is important to find that motive or a reason why they should devote time to an activity that isn’t specifically part of their work remit.
Such is the universal problem and the group, Campaign for Learning, decided to organise Learning at Work Week, an event in that takes place in May every year and shines a spotlight on the importance and benefits of learning and development at work.
This year, Learning at Work Week (LAWW) takes place from May 15 -21, and is focused around the theme “Curious & Creative.” On their website, they offer tons of free online and printed resources including webinars, while others like language lessons or life skills are provided at a small cost. Additionally, their new Pinterest board has even more ideas, resources, and activities for you to nab and use.
I like to think of it as a helping hand, that outside influence that often moves people to action because they offer a fresh, outside perspective. Companies and organisations that have previously participated in LAWW report a noticeable change in attitude towards learning and work, and because it encouraged drawing on the employees’ own knowledge, passions, and interests to create engaging activities and wider sharing and collaboration, engagement levels rose.
We’ve found that some of our customers use the campaign to highlight the learning opportunities already on offer, kind of like hopping on the bandwagon, if you will. Or you could use it to showcase all our great new content. Remember we recently released a whole host of new videos that with a new format, new length, and appearance, which seem more like episodes from a TV show, rather than traditional training material.
Want to try some of our new courses? Sign up for our free, 14-day limited trial.
Agata Nowakowska is vice president of Sales for Skillsoft in the UK.