Commercializing Blockchain: Strategic Applications in the Real World

  • 5h 50m
  • Antony Welfare
  • John Wiley & Sons (UK)
  • 2019

The accessible, non-technical guide to applying and benefiting from blockchain technology.

Blockchain has grown at an enormous rate in a very short period of time. In a business context, blockchain can level the playing field between small and large organisations in several ways: Exact copies of the immutable, time-stamped data is held by all parties, all transactions can be viewed in real time, data blocks are cryptographically linked, all raw materials are traceable and smart contracts ensure no middle-men, ease of audit and reduced friction. The trust, transparency, security, quality and reduced costs of blockchain make it a game-changing technology that crosses sectors, industries and borders with ease. Even though the technologies are ready for adoption, businesses remain largely unaware of their full potential and effective implementation. End users require accurate and up-to-date information on the practical applications of blockchain — Commercializing Blockchain provides it.

A practical and easy-to-understand guide to blockchain, this timely book illustrates how this revolutionary technology can be used to transform governments, businesses, enterprises and entire communities. The author draws from his experience with global retailers, global technology companies, UCL Centre for Blockchain technologies, the government of the UK, Retail Blockchain Consortium and many other sources to present real-world case studies on the use and benefits of blockchain. Topics include financial transactions, tokenisation, identity management, supply chain transparency, global shipping and freight, counterfeiting and more. Provides practical guidance for blockchain transactions in business operations

  • Provides practical guidance for blockchain transactions in business operations
  • Demonstrates how blockchain can add value and bring increased efficiency to commercial operations
  • Covers all of the essential components of blockchain such as traceability, provenance, certification and authentication
  • Requires no technical expertise to embrace blockchain strategies

Commercializing Blockchain: Strategic Applications in the Real World is ideal for enterprises seeking to develop and deploy blockchain technology, particularly in areas retail, supply chain and consumer goods.

About the Author

ANTONY WELFARE is an eminent leader in the world of blockchain, dedicated to helping others understand the transformational potential of blockchain technology and implement this, particularly in enterprise organisations. As global Managing Director of Luxoft, Antony is leading the strategy to deliver enterprise-grade blockchain solutions across all sectors, and using various leading-edge blockchain solutions, including Hyperledger fabric, Indy, Corda and Ethereum.

Antony co-founded the Retail Blockchain Consortium alongside University College London's Centre for Blockchain Technologies (UCL CBT), to drive blockchain adoption across the retail value chain. He is also an advisor on blockchain to the UK government, a guest lecturer on UCL's blockchain programme, a member of Forbes Technology Council, a keynote speaker on blockchain and the author of The Retail Handbook.

In this Book

  • Foreword by Damien Moore
  • Foreword by Paolo Tasca
  • Introduction
  • Introduction to Blockchain Technology
  • Types of Blockchain
  • Enterprise Blockchain
  • What Does Blockchain Solve?
  • Blockchain Powering the New Marketplace Model
  • Where Can Blockchain Technology Be Applied?
  • Blockchain Adoption
  • First Use Cases—Cryptocurrency, ICOs, and Tokenization
  • What Makes it Work? Blockchain Best Practice
  • How to Commercialize Blockchain/Reach its Potential
  • Risks of Implementing Blockchain Technology
  • Blockchain is Better When Used with Existing and other Emerging Technologies
  • Future of Blockchain
  • Use Cases in Real World – 2019 Highlights
  • Retail Blockchain Consortium
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