Culture Renovation: 18 Leadership Actions to Build an Unshakeable Company

  • 5h 9m
  • Kevin Oakes
  • McGraw-Hill
  • 2021

Seize and expand the competitive edge with a smart, well-managed culture “renovation”

Most business leaders understand the power of a dynamic, positive culture―but almost every effort to change culture fails. Why? The approach is often all wrong. Rather than attempt to “transform” a new culture from the ground up, leaders need to instead spearhead a culture renovation. It’s all about keeping what works, changing what needs to be changed, and ensuring proper care and maintenance―much like refurbishing and living in a beautiful historic home and improving its overall value.

In Culture Renovation, the head of the world’s leading HR research firm―the Institute for Corporate Productivity (i4cp)―Kevin Oakes provides tangible, tactical insights drawn from a robust data set and informed by CEOs and HR leaders at many of the world’s top companies. You’ll find everything you need to rebuild your corporate culture with care and expertise, including:

  • Three phases and detailed action steps for architecting the change you want to see
  • Practical insights and examples from T-Mobile, Microsoft, 3M, and other top companies
  • The traits of a healthy corporate culture
  • Proven talent practices to maintain your new culture for long-term success

Oakes identifies 18 proven leadership actions for turning any culture into an agile, resilient, and innovative high-performance organization. You’ll learn how to best understand the culture in place today and set a new cultural path for decades to come; develop a co-creation mindset; identify influencers and blockers; ferret out skeptics and non-believers; measure, monitor, and report progress; and implement “next practices” in talent strategies to sustain the renovation.

Culture Renovation delivers everything you need to plan, build, and maintain a corporate culture that drives profits, growth, and business sustainability now and well into the future.

About the Author

Kevin Oakes, CEO and co-founder of i4cp, has been a pioneer in the human capital field for the last 25 years, and is an international keynote speaker on culture, talent management, leadership, innovation, diversity, metrics, and strategic learning in organizations. He founded and served as President of SumTotal Systems, one of the largest providers of talent and learning solutions in the world, a company originally founded by Microsoft co-founder Paul Allen.

In this Book

  • Foreword
  • Introduction—Renovation versus Transformation
  • Does Culture Predict Performance?
  • The Rise of the Unicorns
  • Culture Renovation Needs to Start at the Top
  • Step #1—Develop and Deploy a Comprehensive Listening Strategy
  • Step #2—Figure Out What to Keep
  • Step #3—Set Your Cultural Path
  • Step #4—Define the Desired Behaviors
  • Step #5—Identify Influencers, Energizers, and Blockers
  • Step #6—Determine How Progress Will Be Measured, Monitored, and Reported
  • Step #7—Clearly Communicate That Change is Coming
  • Step #8—Ferret Out Skeptics and Nonbelievers Early
  • Step #9—Paint a Vision for the Future
  • Step #10—Consciously Collaborate
  • Step #11—Establish a Co-Creation Mindset
  • Step #12—Provide Training on the Desired Behaviors
  • Step #13—Make Onboarding about Relationships versus Red Tape
  • Step #14—Promote Those Who Best Represent the New
  • Step #15—Change Performance Management Practices
  • Step #16—Leverage Employee Affinity Groups
  • Step #17—Increase the Focus on Talent Mobility
  • Step #18—Don’t Underestimate the Value of External Sentiment
  • Epilogue—Theory versus Tactics
  • Notes
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