Digital @ Scale: The Playbook You Need to Transform Your Company
- 4h 52m
- Anand Swaminathan, Jürgen Meffert
- John Wiley & Sons (US)
- 2017
Digging into more than fifty detailed case studies and years of McKinsey experience and data, the authors, along with a group of expert contributors, show how companies can move beyond incremental change to transform the business where the greatest value is generated-at its core.