Digital @ Scale: The Playbook You Need to Transform Your Company

  • 4h 52m
  • Anand Swaminathan, Jürgen Meffert
  • John Wiley & Sons (US)
  • 2017
Digging into more than fifty detailed case studies and years of McKinsey experience and data, the authors, along with a group of expert contributors, show how companies can move beyond incremental change to transform the business where the greatest value is generated-at its core.