Employees First!: Inspire, Engage, and Focus on the Heart of Your Organization

  • 3h 26m
  • Donna Cutting
  • Red Wheel/Weiser
  • 2022

"You provide a red-carpet treatment for your employees and they’ll reward you with their effort, time, and loyalty."- Jeffrey W. Hayzlett

The world is changing and it’s time to reimagine and reshape your employee experience. Take care of the people who take care of your customers.

How do we get an hourly employee who has never received red carpet customer service, to give it? The answer is obvious, isn’t it? You roll out the red carpet for them, of course.

Employees First! presents recognition strategies and appreciation techniques, but it goes deeper than that. You will learn how giving your team members a voice in your company, supporting them with knowledge and training, giving them purpose and equitable pay, translates into higher productivity and happier customers. Discover what real empowerment is, and why building a diverse culture of inclusion is beneficial to all involved.

Donna shares many tried and true ideas for rolling out the red carpet for your new hires and keeping it out for the long term, as well as tips on how to foster a culture of kindness and create space for coworkers to lift each other up. Most of all, you’ll gain strategies for honoring the very people who make your company what it is—your internal customers—your team.

Employees First! will help you:

  • Provide Your Team with a Sense of Purpose
  • Cultivate Kindness and Compassion at Work
  • Improve Informational, Interpersonal, and Inspirational Communication
  • Encourage Diversity and Inclusion
  • Compensate Fairly without Breaking the Bank
  • Keep Your Remote Team Connected

About the Author

Donna Cutting, CSP is the author of The Celebrity Experience and 501 Ways to Roll Out the Red Carpet for Your Customers. She has been named one of the Top 30 Global Gurus in Customer Service (2020, 2021) and in Organizational Culture (2021). The Founder and CEO of Red-Carpet Learning Systems, Inc., she helps organizational leaders turn prospects into customers and customers into raving fans. More info can be found at redcarpetlearning.com.

In this Book

  • Foreword
  • Introduction
  • Give Them Something to Care About
  • Show Them Authentic Appreciation
  • Cultivate a Culture of Kindness and . . .
  • Roll Out the Red Carpet on Day One!
  • Start Spreading the News
  • Create a Culture in which Everyone Is Welcome
  • Get Creative with Compensation
  • Champion Workplace Wellness
  • Create a Safe Space
  • Keep Your Remote Team Connected
  • What's Next?
  • Chapter Notes
  • Resources


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