Fightback: How to win in the digital economy with platforms, ventures and entrepreneurs

Digitization is the biggest disruption for business as usual at any major corporation. Trusted mindsets and existing business models are collapsing, corporations are struggling to react to the Fourth Industrial Revolution by risking too little transformation too slowly – and your industry is up next! It’s time to wake up, act and really shape digital change. We need to take up responsibility for digitization and Europe might well be the center stage for this change. “Fightback” delivers a stunning and convincing blueprint that will enable business leaders to use the digital economy to their advantage by leveraging three powerful, but little understood, strategic tools – platform business models, digital ventures and the special skills of tech entrepreneurs. Based on a sophisticated analysis, the book is a hands-on playbook for corporate renewal in an age of digitization and makes a convincing case for Europe leading the way in changing minds and business around the world.

About the Authors

Felix Staeritz founded his first company at 16 and is a serial entrepreneur, digital growth expert and investor. As an adviser and mentor, he has supported many digital companies and advised international organizations from the European Commission and the World Bank to the United Nations. Felix is a member of the World Economic Forum’s Digital Leaders board. He studied in Germany, the US and Asia and is now based in Vienna and Berlin.

Simon Torrance is one of the world's leading experts on business model transformation, specializing in platform strategy and digital ventures. As FoundersLane’s UK Managing Director, he works with corporates to create high-impact digital ventures. Simon is a member of the World Economic Forum’s executive working group on Digital Platforms and Ecosystems, chair of the Platform Economy Summit, a guest lecturer at Singularity University and a sought-after keynote speaker. He is British and lives in London.