Go Mobile: Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes and Other Mobile Strategies to Grow Your Business

  • 3h 34m
  • Jamie Turner, Jeanne Hopkins
  • John Wiley & Sons (US)
  • 2012
Packed with tools, tips, and techniques that will help readers set-up, launch, run, and measure mobile media campaigns, this practical book will allow business owners and marketers to garner enviable response rates and watch their revenue grow more rapidly than ever before.