Managing Change Pocketbook, Third Edition

  • 19m
  • Neil Russell-Jones
  • Management Pocketbooks
  • 2011

The Managing Change Pocketbook is for all those people responsible for managing change or wishing to understand an imposed change. Now in its 3rd edition this popular title in the Pocketbooks Series explains what change is and why it is necessary, why some change needs proactive management, the effects of change on people, how to gain commitment, how to manage change, the tools available, ways to communicate, and examples of success and failure.

About the Author

Neil Russell-Jones BSc (Hons), MBA, ACIB is an author and a management consultant and is a member of the Strategic Planning Society.

He works globally with many organisations in many countries assisting executives in developing or testing strategy, in improving their performance, change/programme management and in market analysis/research.

He has written many books and papers on business topics.

His other titles include for Management Pocketbooks: Business Planning, Decision-making, Strategy, and Marketing; and for the Institute of Financial Services: Customer Relationship Management, Risk Evaluation, Customers and Their Needs and Marketing, Sales and Customer Service.

He has been a lecturer on the CASS EMBA course, and a special advisor for the Prince’s Youth Business Trust (patron HRH the Prince of Wales) in the areas of strategy and marketing. Neil is a regular speaker in many countries and has often appeared on radio and TV.

In this Book

  • Managing Change Pocketbook, 3rd Edition
  • Introduction
  • What Is Change?
  • Preparing for Change
  • Making Change Happen
  • Communication
  • Epilogue
  • Epilogue