Measuring the Value of Partnering: How to Use Metrics to Plan, Develop, and Implement Successful Alliances

5h 15m
Larraine Segil
AMACOM
2004

This informative text gives readers a system for measuring a relationship's contribution at every stage of the alliance, from creation to implementation to termination.

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Measuring the Value of Partnering: How to Use Metrics to Plan, Develop, and Implement Successful Alliances

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