MIT Sloan Management Review Article on Boosting Business Value by Reducing COVID-19 Transmission Risk

  • 8m
  • Avinash Collis, Christos Nicolaides, Seth G. Benzell
  • MIT Sloan Management Review
  • 2020

New research measuring the value-risk proposition of different business openings offers insights and strategies for how to minimize pandemic transmission risk.

Starting business meetings with a handshake, laughing with friends in a bustling restaurant, or squeezing onto a crowded commuter train: Before the coronavirus pandemic, these were the completely unremarkable events of everyday life. But in the absence of an effective vaccine or test-and-trace system, these activities now carry deadly risks. Naturally, individuals, businesses, and governments have taken dramatic actions to reduce the number of social interactions to prevent the spread of COVID-19 and a deepening of the pandemic.

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  • MIT Sloan Management Review Article on Boosting Business Value by Reducing COVID-19 Transmission Risk