Moving the Needle With Lean OKRs: Setting Objectives and Key Results to Reach Your Most Ambitious Goal

  • 4h 56m
  • Bart Den Haak
  • Business Expert Press
  • 2021

Leaders in the digital era are faced with breaking into new markets, disrupting existing ones, and doing so with more precision than ever before just to keep up with their competitors. To innovate more quickly, to rapidly experiment with ideas and technology, to pivot seemingly overnight, you need to have a system in place that can help you execute your most ambitious strategy. While OKRs (Objective and Key Results) have made huge waves recently, practical implementation of OKRs remains elusive for many. Lean OKRs are the evolved version of the OKR strategy execution tool that has powered the transformational journeys of giants like Google and Facebook. It is the lightweight method that turns good ideas into great execution, heightens employee engagement, aligns teams, and achieves measurable, breakthrough results.

Lean OKRs presents insightful anecdotes, creative exercises, clear figures and step-by-step models. Designed as a comprehensive guide, it covers everything from theoretical roots to practical execution, including company-wide strategy alignment and emotional management. Applicable to small companies as well as large organisations, Lean OKRs drives innovation through behavioral changes, empowering and motivating teams through focused daily OKR practices that are simple to put into action. Practical and to the point, this book integrates a unique combination of structural and leadership strategies, resulting in a new approach to OKRs that conquers the hurdles experienced by most business leaders today.

About the Author Bart den Haak is the industry authority on Objectives and Key Results in Europe. He has more than 10 years of experience of applying OKRs and training professionals on their usage. As an international speaker, he inspires people to start using the OKR goal-setting technique that has changed the course of many tech giants like Google,Facebook, and Intel. He helps executive teams all over the world like Nike, ING, BinckBank (part of SaxoBank), Mural, Jampp, Mambu, Backbase, and Bol.com to use OKRs to their advantage. He coaches both executive and operational teams in applying OKRs to their fullest potential.Bart holds a bachelor degree in IT and Organization Management and master’s degree in Software Engineering. He has a strong background (20+ years) in software engineering and Agile Product Development, which makes him the ideal candidate for advising SaaS companies and their leaders on how to change the way in which they operate. Havingadvised and coached hundreds of leaders and their teams worldwide, Bart decided to use his wealth of knowledge and insight to write a book that goes beyond the basics of OKRs.Today, as the founder of “Moving the Needle,” he helps technology companies to define their most critical Objectives. To move the needle, he works with executives, senior management, and Lean and Agile (software) teams to strengthen their current way of working with this state-of-the-art goal setting methodology. Bart regularly speaks about these topics at public conferences or private in-house events.

In this Book

  • Foreword
  • Preface
  • Introduction
  • Power Your Mission With OKRs
  • Overcoming Organizational Challenges
  • How to Write Great OKRs
  • Measures, Metrics, and Indicators
  • Cascading: Single OKRs to Rule Them All
  • Empowered Teams Make the Difference
  • Running a Successful OKR Setting Workshop
  • Align and Kickoff
  • Weekly OKR Check-ins
  • Reviewing Your OKRs
  • How to Move the Needle?
  • Experiments: Navigating Through Unknown Territory
  • OKR Check-in Dashboards
  • Conclusion
  • Appendix
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