Multi-Criteria Decision-Making Models for Website Evaluation

  • 3h 45m
  • Kemal Vatansever, Yakup Akgül (eds)
  • IGI Global
  • 2019
Featuring a wide range of topics including linguistic modelling, e-services, and site quality, this book is a critical scholarly resource that covers the strategies needed to evaluate the navigability and efficacy of websites as promotional platforms for their companies.