Say Anything to Anyone, Anywhere: 5 Keys To Successful Cross-Cultural Communication

  • 3h 32m
  • Gayle Cotton
  • John Wiley & Sons (US)
  • 2013

Say Anything to Anyone, Anywhere gives readers five simple key guidelines to create rapport and organize strategies for success across different cultures. This book teaches to be proactive, not reactive, in your cross-cultural communications and shows how to use simple rapport tools to create trust with the cultures you work with or travel to. Learn how to organize productive interactions in person, on the phone, and by email. Discover interpersonal communication skills and virtual strategies that build strong relationships.

  • Offers quick, accessible examples and clear guidelines about how to create an understanding between cultures
  • Gives tips and strategies on how to communicate without offending
  • Author Gayle Cotton is a Emmy Award Winner and a distinguished, highly sought after speaker, corporate trainer, and executive coach.

This step-by-step guide to cross-cultural business will help you build strong relationships and manage successfully, no matter the cultural differences.

About the Author

Gayle Cotton is a National Emmy Award winner and the founder of Circles Of Excellence for Corporate Education. A distinguished, highly sought-after keynote speaker and executive coach, she has worked with more than 50 Fortune 500 companies. She is a faculty resource for the Young Presidents' Organization (YPO), Entrepreneurs' Organization (EO), World Presidents' Organization (WPO), and Chief Executives Organizations (CEO).

While living and working in Europe, Gayle became the first American to be accepted as a member of the European Marketing and Sales Experts organization. She is a certified expert with the Executive Foundation for International Communication. She has been a TV guest on NBC News, PBS, Good Morning America, PM Magazine, PM Northwest, and Pacific Report.

Gayle has developed cross-cultural and business communication programs for the United Nations, the World Health Organization, branches of the U.S. government, and international companies on nearly every continent. After the fall of the Berlin Wall, she created video training programs to integrate the Eastern Europeans into the free market business world.

An internationally recognized authority on cross-cultural communication, Gayle educates, entertains, and inspires audiences with her fresh and unique approach. Giving new meaning to the concept of creativity and productivity, she is on the leading edge of global business communication. She offers keynote presentations on the topics of cross-cultural communication, diversity, interpersonal communication, executive leadership, presentation skills, and time management.

In this Book

  • Say Anything to Anyone, Anywhere—5 Keys to Successful Cross-Cultural Communication
  • Introduction
  • What Makes Cultures So Unique?
  • Understanding the “Cultural Layer Cake”
  • How Many Strikes Are Against You?
  • Cultural Science
  • The Chicken or the Egg of Culture
  • Maximize Effective Communication
  • It’s a Matter of Respect
  • Develop Rapport
  • Adapt Your Style
  • Words, Tonality, and Body Language
  • Understanding Communication
  • The Impact of Mother Tongue Languages
  • Multicultural Time Expectations
  • E-Mail Etiquette Is Culturally Sensitive
  • Triple Cross-Translate
  • It Takes Two to Collaborate
  • Framing Your Cross-Cultural Communication
  • Context, Perception, and Reality
  • Business and Social Behavioral Styles
  • Understanding Cultural Beliefs, Values, and Rules
  • The Cross-Cultural Potter’s Wheel
  • Body Language Gestures to Avoid
  • Acronyms, Abbreviations, Analogies, Slang, and Sports Jargon
  • Global Etiquette Tips
  • Area-Specific Cultural Clues, Do’s, and Taboos
  • Win-Win Cross-Cultural Communication
  • The Humorous Faux Pas
  • Is What You Say What You Mean?*
  • Paradoxes of the English Language


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