Sustainable Web Design

  • 1h 50m
  • Tom Greenwood
  • A Book Apart, LLC
  • 2021

The internet may be digital, but it carries a very physical cost. From image files to colors to coding languages to servers, the choices we make in our web work can eat up electricity and spit out carbon—and as the internet grows, so does the cost to the environment.

But there’s hope: small, thoughtful changes in design and development can reduce the damage, while also making the web more resilient in the face of a changing climate. In Sustainable Web Design, Tom Greenwood offers a practical path to faster, more carbon-efficient websites that are not only better for the planet, but better for our users.

About the Author

Tom Greenwood is the cofounder of the London agency Wholegrain Digital, a Certified B Corp, and a specialist in web performance and sustainability. Tom created the first online guide to sustainable product design in 2004 and won the UK government’s Business Leader of Tomorrow Award for his forward-thinking approach to business and sustainability. He is known for writing and speaking about how business, design, and web technology can be part of the solution to environmental issues and was lead author of the Sustainable Web Manifesto. He is also editor of the monthly green web newsletter, Curiously Green.

In his spare time, he has an unhealthy obsession with natural wellness, and enjoys running barefoot around the woods, jumping in the sea, and feasting on whole foods.

In this Book

  • Foreword
  • Introduction
  • What is Sustainable Web Design?
  • Measuring Our Impact
  • Designing Low-Carbon Websites
  • Sustainable Web Development
  • Green Web Hosting
  • Selling Sustainable Web Design
  • The Internet in a Changing Climate
  • Conclusion
  • Resources
  • References
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