The Introvert's Edge: How the Quiet and Shy Can Outsell Anyone

  • 2h 48m
  • Matthew Pollard
  • 2018

An introvert? Great at sales? YES.

Sales is a skill anyone can learn and master — and introverts are especially good at it once they learn how to leverage their natural strengths.

Introverts aren’t comfortable with traditional tactics like aggressively pushing a product or talking over a customer’s objections. That’s the beauty of The Introvert’s Edge: it doesn’t focus on the sale itself but on a sales system that helps introverts feel sincere instead of sales-y. Powerful and practical, the book reveals how to:

  • Find natural confidence
  • Prepare for every situation
  • Present your value so that customers want to buy
  • Sidestep objections
  • Judge when the customer’s ready to buy
  • Ask for the sale — without asking
  • Continually adapt and improve
  • Profit from a process that doesn’t rely on personality
  • Enjoy sales

With stories of introverted entrepreneurs, salespeople, and business owners who went from stagnant to success, The Introvert’s Edge shows you how to succeed in sales — without changing who you are.

In this Book

  • When Introverts Fail at Sales
  • Set the Stage (Step One: Trust and Agenda)
  • Mine for Gold (Step Two: Ask Probing Questions)
  • Speak to the Right Person (Step Three: Qualification)
  • Don't Sell—Tell (Step Four: Story-Based Selling)
  • Don't Argue—Augment (Step Five: Dealing with Objections)
  • Take their Temperature (Step Six: Trial Close)
  • Ask Without Asking (Step Seven: Assume the Sale)
  • Perfect the Process
  • The Introvert's Edge in Real Life
  • Mastery