The Technology Fallacy: How People are the Real Key to Digital Transformation
- 4h 15m
- Anh Nguyen Phillips, Garth R. Andrus, Gerald C. Kane, Jonathan R. Copulsky
- The MIT Press
Offering managers and business leaders a guide for surviving digital disruptions, this book explains why an organization's response to digital disruption should focus on people and processes and not necessarily on technology.