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BUSINESS STRATEGY And OPERATIONS

Marketing Curriculum

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Essential Marketing Strategies (9)
Title Type ID / DESCRIPTION
The Basics of Marketing Skillsoft Course mkt_05_a01_bs_enus
The People and Planning in Marketing Skillsoft Course mkt_05_a02_bs_enus
Product, Pricing, and Promotion in the Marketing Mix Skillsoft Course mkt_05_a03_bs_enus
Distribution and E-Marketing Ethics in the Marketing Mix Skillsoft Course mkt_05_a04_bs_enus
Competitive Marketing Strategies: Analyzing Your Organization Skillsoft Course mkt_05_a05_bs_enus
Designing Products to Fit the Channel Skillsoft Business Impact Series _pc_bi_spbi005
Increasing Competitiveness through Collaboration Skillsoft Challenge Series _pc_ch_lsch006
Using Web Analytics to Increase Sales Skillsoft Business Impact Series _pc_bi_spbi012
Trade Show Marketing – Planning Ahead Skillsoft Business Impact Series _pc_bi_spbi013
Essentials of Public Relations (2)
Title Type ID / DESCRIPTION
Strategies for the Modern Public Relations Professional Skillsoft Course amk_01_a01_bs_enus
Writing Skills for Public Relations Skillsoft Course amk_01_a02_bs_enus
Marketing in the Digital Age (3)
Title Type ID / DESCRIPTION
Reaching Customers Digitally Skillsoft Course amk_02_a01_bs_enus
Helping Customers Find You Skillsoft Course amk_02_a02_bs_enus
Managing Your Corporate Reputation Online Skillsoft Course amk_02_a03_bs_enus