Adopt Open Strategy to Fuel Innovation
- 1 Video | 1h 25s
Confining strategic discussions to the C-suite can limit perspectives and hamper agility. Increasingly, companies that open up strategic initiatives to a diverse group of stakeholders -even competitors - are finding better ways to stay ahead of disruption. Please join Kurt Matzler and Julia Hautz, coauthors of Open Strategy (MIT Press), as they lay out a blueprint for success with an open strategy process. They'll define what open really means, give examples, and offer ways to discern how open strategy will work for your organization.