Creating Ads & Ad Groups

Google AdWords Web    |    Beginner
  • 10 Videos | 45m 37s
  • Earns a Badge
Likes 22 Likes 22
Google Ads allows you to create online ads to reach audiences that are interested in the products and services you offer. During this course, you will learn how to set up an ad, develop it with extensions, experiment with variations to get the most out of your campaigns. Next you will explore how to create ad groups, edit ad details, and use extensions to guide visitors to specific pages on your site for store hours or products. Other topics are how to create, edit and manage AdWords ad extensions to target geographic regions; and how to schedule when your ads appear when targeting customers. Finally, you will observe how to adjust settings to match customers’ devices.

WHAT YOU WILL LEARN

  • create ad groups in Google AdWords
    use ad groups in Google AdWords
    edit your ad details in Google AdWords
    use extensions to improve your ad in Google AdWords
    edit ad locations in Google AdWords
  • manage your ad schedule in Google AdWords
    adjust your device settings in Google AdWords
    use ad variations in Google AdWords
    use campaign drafts in Google AdWords
    create campaign experiments in Google AdWords

IN THIS COURSE

  • Playable
    1. 
    Creating ad groups
    5m 41s
    UP NEXT
  • Playable
    2. 
    Using ad groups
    4m 24s
  • Locked
    3. 
    Editing your ad details
    3m 26s
  • Locked
    4. 
    Using extensions to improve your ad
    6m 9s
  • Locked
    5. 
    Editing ad locations
    3m 57s
  • Locked
    6. 
    Managing your ad schedule
    5m 20s
  • Locked
    7. 
    Adjusting your device settings
    5m 1s
  • Locked
    8. 
    Using ad variations
    4m 55s
  • Locked
    9. 
    Using campaign drafts
    3m 13s
  • Locked
    10. 
    Creating campaign experiments
    3m 32s

EARN A DIGITAL BADGE WHEN YOU COMPLETE THIS COURSE

Skillsoft is providing you the opportunity to earn a digital badge upon successful completion of this course, which can be shared on any social network or business platform

Digital badges are yours to keep, forever.

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