Bringing Strategy Back: How Strategic Shock Absorbers Make Planning Relevant In a World of Constant Change
- 2h 49m
- Jeffrey Sampler
- John Wiley & Sons (US)
Based on the author's in-depth research in the world's most tempestuous markets, this book cuts through the clutter to reveal exactly why the usual tools of strategy are so sorely out of sync with our needs, and shows how to be prepared and proactive, rather than reactive, even when the future is uncertain.