MOVE: How Decisive Leaders Execute Strategy despite Obstacles, Setbacks, and Stalls

  • 4h 35m
  • Patty Azzarello
  • John Wiley & Sons (US)
  • 2017

Move past the obstacles and implement your new strategy

Move is your guide to mobilizing your whole organization to take your business forward. Whatever your needed transformation may be: a new initiative, a new market, a new product, your fresh strategy is up against a powerful foe: an organization's tendency to stay very busy and completely engaged what it's already doing. This book shows you how to cut through resistance and get your team engaged and proactively doing the new thing! Author Patty Azzarello draws on over twenty-five years of international business management experience to identify the chronic challenges that keep organizations from decisively executing strategy, and to give you a practical game plan for breaking through. Leaders tend to assume that stalls in execution are inevitable, unchanging parts of the workplace—but things can change. At the heart of every execution problem is the fact that there simply are not enough people doing what the business needs. This guide shows you how to get your entire organization on board—remove the fear, excuses, and hurdles—and uphold the new pursuit against distractions and dissent.

No transformation can succeed without suitable engagement from the whole organization, but building engagement can be difficult, uncomfortable, and tentative. This book shows you how to get it done.

  • Get your organization to embrace and personally commit to the new work
  • Remove obstacles and passive aggressive attacks that block progress
  • Defend new strategic initiatives against short term pressures to revert to "business as usual"
  • Sustain momentum and the desire to move forward
  • Make sure no one is ever asking, 'Are we still doing this?'

Inertia isn't just a law of the universe, it's a law in the workplace that can be a major obstacle to making things happen. The great thing about inertia is that it cuts two ways: a body at rest remains at rest, but a body in motion remains in motion. People love to finish things. Move shows you how to make successful execution the new norm—starting today.

About the Author

PATTY AZZARELLO is the CEO and founder of Azzarello Group, Inc. Sought after for her practical, experienced-based style and approach, she has more than twenty-five years of experience uncovering what makes organizations tick and enabling them to create more value. She is the bestselling author of Rise: 3 Practical Steps for Advancing Your Career, Standing Out as a Leader, and Liking Your Life.

In this Book

  • Introduction—Why Great Strategies and Change Initiatives Fail
  • The Beginning of the Middle—Why New Strategies Stall after the Exciting Kickoff
  • Concrete Outcomes—Stop Admiring the Problem and Define Some Specific Actions
  • Timing and Momentum—Maintaining a Sense of Urgency for a Long Time
  • Control Points—Metrics That Drive Action on the Right Things
  • Resource Reality—Your Strategy is Where You Put Your Resources
  • Don't Sign up for the Impossible
  • Sponsors and Enemies—Reduce Your Personal Risk
  • The Right Team—The Fundamental Ingredient for a Highly Effective Team
  • Organize for Outcomes—Create the Ideal, Blank-Sheet Org Chart
  • The People—How to Attract the Right People and Eliminate the Wrong People
  • Building Capacity—Performance Management and Delegating for Development
  • Unstructured Conversation—How to Drive Personal Accountability and Belief
  • Stop Having Status Meetings—Go Faster and Reduce Risk
  • Virtual and Remote Teams—Optimizing Performance and Results from Afar
  • Getting People to Actually Care—Engagement and Context
  • Mission Impossible—Dealing with Obstacles, Fear, and Imposter Syndrome
  • Burn the Ships at the Beach—How to Keep Moving Forward When No One Wants to
  • Too Busy to Scale—Use Ruthless Priorities to Enable Growth
  • Detail—The Momentum Killer—Manage Outcomes Instead
  • Clarity and Conflict—Expose and Master Necessary Conflict—Don't Avoid it
  • Decision Stall—Accelerate Effective Decision Making
  • Tracking and Consequences—How to Identify and Recover from Setbacks
  • Conversation—Change How You Communicate to Make Your Strategy Stick
  • Decorate the Change—“Yes, We are Really Doing This”
  • Top-Down Communications—Why People Do and Don't Listen
  • Listen on Purpose—Finding the Insights That Make You Brilliant
  • Sharing Information—Communicating across Organizational Silos
  • Power and Trust—How to Make People Feel like Superheroes
  • Resources
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