Behind Every Good Decision: How Anyone Can Use Business Analytics to Turn Data into Profitable Insight

  • 5h 49m 1s
  • Piyanka Jain, Puneet Sharma
  • Gildan Media
  • 2014

There is a costly misconception in business today - that the only data that matters is BIG data, and that complex tools and data scientists are required to extract any practical information. Nothing could be further from the truth. In Behind Every Good Decision, authors and analytics experts Piyanka Jain and Puneet Sharma demonstrate how professionals at any level can take the information at their disposal and leverage it to make better decisions.

In this Audiobook

  • 1: Analytics or Die
  • 2: What Is Analytics?
  • 3: Top Seven Analytics Methodologies
  • 4: B.A.D.I.R.: Business Analytics in Five Simple Steps
  • 5: Predictive Analytics, aka Rocket Science
  • 6: Data and Analytics Tools
  • 7: Analytics and Leadership
  • 8: Competing on Analytics
  • 9: Analytics Leader's Playbook
  • 10: Making It Happen
  • 11: Common Pitfalls
  • Section 4: Analytics At Work—Ten Case Studies
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