Brand Renegades: Our Fearless Path from Startup to Global Brand
- 6h 40m 38s
- Sean Dowdell, Thora Dowdell
- Gildan Media
- 2021
Learn to Fail Forward
Brand Renegades shows readers how to develop a non-traditional success formula to disrupt and innovate their industry. Club Tattoo founders and industry disruptors Sean and Thora Dowdell share their experience as a woman-run company in the male dominated world of tattoos and piercings. The lessons taught in this book are about learning to admit failure and learning to fail forward. Readers will learn how to:
- Work ON the business instead of IN the business
- Know when to take calculated risks
- Make affordable mistakes to innovate
- Step away from their comfort zone
- Become a powerful leader and not just a boss
In this Audiobook
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Chapter 1 - Our Brand Renegade Origin Story
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Chapter 2 - Harness the Power of Mentorship
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Chapter 3 - Understand What Makes a Partner Tick
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Chapter 4 - It's Your Customer's Experience, Not Yours
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Chapter 5 - From Small Business to Brand
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Chapter 6 - Marketing … Where Do We Begin?
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Chapter 7 - Keep it up … It's Working
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Chapter 8 - Cut the Excuses, Get up, and Do Something!
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Chapter 9 - Add “F*!%” to Your Brand Vocabulary
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Chapter 10 - Be Powerful Leaders, Not Bosses
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Chapter 11 - Leave it Better Than You Found it
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Chapter 12 - It is Not about the Money
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Chapter 13 - What You Know Can End up Biting You
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Chapter 14 - F*!% it. Do it Anyway.
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Chapter 15 - When the Business World Stopped
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Chapter 16 - Create an Exit Strategy
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Chapter 17 - Now That We've Made it, What Do We Do?
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