Brand Warfare: 10 Rules for Building the Killer Brand

  • 4h 14m 40s
  • David F. D'Alessandro
  • Recorded Books, Inc.
  • 2003
This audio edition reveals how, through a daring combination of marketing savvy and street smarts, managers and executives, marketing professionals and business owners can build their own "killer brand."

YOU MIGHT ALSO LIKE

Audiobook Catch of the Decade: How to Launch, Build and Sell a Digital Business
Book Myths of Branding: Dispel the Misconceptions and Become a Brand Expert, 2nd Edition
Book Brand Vision: The Clear Line of Sight Aligning Business Strategy and Marketing Tactics