Bridging the Culture Gap: A Practical Guide to International Business Communication

  • 7h 12m 28s
  • Chris Fox, Penny Carté
  • Brilliance Publishing
  • 2019

As globalization continues to gather momentum, the contact between business people from other countries is becoming more and more frequent. The more national boundaries a company crosses, the greater the scope for misunderstanding and conflict. To succeed internationally, it is essential to be able to break the barriers of culture, language and set patterns of thinking.

The second edition of Bridging the Culture Gap is a distillation of many years' work and is based on the real-life business situations of the authors' international clients. Listeners will learn how to interpret a company's "party line," communicate with style, get their message across, be sensitive to other cultures, and ultimately win the deal. This updated edition also includes a new chapter on making oneself understood in "offshore" English.

In this Audiobook

  • 1. Interpreting the Party Line
  • 2. Knowing Your Place
  • 3. Knowing the Limits
  • 4. Knowing the Form
  • 5. Making Presentations
  • 6. Making Deals
  • 7. Making Yourself Understood in English
  • 8. Knowing Yourself