Generative AI: The Insights You Need from Harvard Business Review HBR Insights

  • 3h 4m 59s
  • David De Cremer, Ethan Mollick, Harvard Business Review, Prabhakant Sinha, Tsedal Neeley
  • Gildan Media
  • 2024

The future of AI is here.

The world is transfixed by the marvel (and possible menace) of ChatGPT and other generative AI tools. It's clear Gen AI will transform the business landscape, but when and how much remain to be seen. Meanwhile, your smartest competitors are already navigating the risks and reaping the rewards of these new technologies. They're experimenting with new business models around generating text, images, and code at astonishing speed. They're automating customer interactions in ways never before possible. And they're augmenting human creativity in order to innovate faster. How can you take advantage of generative AI and avoid having your business disrupted?

Generative AI: The Insights You Need from Harvard Business Review will help you understand the potential of these new technologies, pick the right Gen AI projects, and reinvent your business for the new age of AI.

About the Author

Harvard Business Review is the leading destination for smart management thinking. Through its flagship magazine, 12 international licensed editions, books from Harvard Business Review Press, and digital content and tools published on, Harvard Business Review provides professionals around the world with rigorous insights and best practices to lead themselves and their organizations more effectively and to make a positive impact.

In this Audiobook

  • Chapter 1 - Generative AI Will Change Your Business. Here’s How to Adapt
  • Chapter 2 - How Network Effects Make AI Smarter
  • Chapter 3 - A Framework for Picking the Right Generative AI Project
  • Chapter 4 - How Generative AI Could Disrupt Creative Work
  • Chapter 5 - How Generative AI Can Augment Human Creativity
  • Chapter 6 - How Generative AI Will Change Sales
  • Chapter 7 - Generative AI Has an Intellectual Property Problem
  • Chapter 8 - AI Prompt Engineering Isn’t the Future
  • Chapter 9 - Eight Questions About Using AI Responsibly, Answered
  • Chapter 10 - Managing the Risks of Generative AI
  • Chapter 11 - The AI Hype Cycle Is Distracting Companies