How to F*ck Up Your Startup: The Science Behind Why 90% of Companies Fail and How You Can Avoid It

  • 8h 51m 39s
  • Kim Hvidkjaer
  • Gildan Media
  • 2022

Kim Hvidkjaer was twenty-nine years old when he became a millionaire. Two years later, after a cluster of disasters, he found himself basically broke. Now, having rebuilt his fortune as the founder of several successful enterprises and studied thousands of failed startups, Hvidkjaer has become an expert in failure: what it means, what it looks like, and the strategies that business owners can use to prevent it.

In How to F--k Up Your Startup, he takes us on an entertaining and enlightening journey through the complex patterns of failure in the life cycle of a business, covering: attitude mistakes; business model missteps; market research snafus; funding and financial blunders; product development errors; organization oversights; sales slip-ups; and growing pains. Most importantly, he tackles what to do when your business has gone wrong.

Hvidkjaer fleshes out a tangible, usable blueprint for entrepreneurs looking to learn (the easy way) from the mistakes of businesses gone before. Chock-full of easy-to-follow business lessons that will keep you from f--king up your startup, this down-to-earth guide offers crucial, actionable advice for seasoned business owners and startup founders alike. A masterclass in failure, How to F*ck Up Your Startup is required listening for reaching success.

About the Author

Kim Hvidkjaer is an award-winning serial entrepreneur, keynote speaker and angel investor, having built companies from startup to exit in several industries. He started his first company at the tender age of 19 years old, and as a 29-year-old millionaire, he was aptly named one of Denmark’s “6 Rising Stars.” Two years later, after a cluster of f*ckups, he found himself broke—having lost more money than the average American earns in a lifetime. Kim has since rebuilt his fortune through several startups and become an expert in failure.

In this Audiobook

  • Introduction
  • Chapter 1 - Attitude F*ckups
  • Chapter 2 - Business Model F*ckups
  • Chapter 3 - Market Research F*ckups
  • Chapter 4 - Funding F*ckups
  • Chapter 5 - Product Development F*ckups
  • Chapter 6 - Organizational F*ckups
  • Chapter 7 - Sales F*ckups
  • Chapter 8 - Growth F*ckups
  • Chapter 9 - All the F*ckups You Never Saw Coming