If You Really Want to Change the World: A Guide to Creating, Building, and Sustaining Breakthrough Ventures

  • 5h 40m 19s
  • Henry Kressel, Norman Winarsky
  • Gildan Media
  • 2020

Silicon Valley's latest trend for creating new ventures is based on trial and error: test market needs with new product concepts and a minimum amount of capital, expect that the product may not meet the market need, so fail fast and try another product with the hope that a product-market fit will eventually emerge. But this fail-fast, step-and-pivot philosophy is like taking a random walk in the forest without a compass. If You Really Want to Change the World is about helping entrepreneurs find true north.

Henry Kressel and Norman Winarsky - technologists, inventors, and investors with stellar track records - provide a guide for those who wish to create a market-leading company that will have a real impact: a disciplined and staged approach they have used to launch, invest in, and develop scores of highly successful companies.

If You Really Want to Change the World leads entrepreneurs through the critical stages of venture development, from concept to acquisition or public offering to maintaining a rich culture of innovation in the company. It is a guide by innovators for innovators, with approaches that are practical and timeless.

In this Audiobook

  • Chapter One - Against Failure
  • Chapter Two - The Framework for Creating and Building a Great Venture
  • Chapter Three - Breakthrough Market Opportunities
  • Chapter Four - The Team
  • Chapter Five - The Seven Ingredients in a Great Business Plan
  • Chapter Six - Choosing Investors and the Board of Directors
  • Chapter Seven - Execution
  • Chapter Eight - Five Fatal Mistakes of Start-ups
  • Chapter Nine - Managing Success at the Crossover Stage
  • Chapter Ten - Ensuring the Future