Inbound PR: The PR Agency's Manual to Transforming Your Business With Inbound

  • 4h 51m 2s
  • Iliyana Stareva
  • Gildan Media
  • 2018

Content is the name of the game now, and PR agencies must be able to prove their worth or risk being swept under with obsolete methods. Inbound PR provides critical guidance for PR growth in the digital era, complete with a practical framework for stimulating that growth.

In this Audiobook

  • Chapter 1 - Getting the Basics: PR and Inbound
  • Chapter 2 - PR and Measurement
  • Chapter 3 - Inbound PR
  • Chapter 4 - How to Do Inbound PR
  • Chapter 5 - Generating New Business with Inbound PR
  • Chapter 6 - Delivering Inbound PR to Clients