Managing For the Future: The 1990s and Beyond

In this Audiobook

• 1. The Futures Already Around Us
• 2. The Poverty of Economic Theory
• 3. The Transnational Economy
• 4. From World Trade to World Investment
• 5. The Lessons of the U.S. Export Boom
• 6. Low Wages: No Longer a Competitive Edge
• 7. Europe in the 1990s: Strategies for Survival
• 8. U.S.-Japan Trade Needs a Reality Check
• 9. Japan's Great Postwar Weapon
• 10. Misinterpreting Japan and the Japanese
• 11. Help Latin America and Help Ourselves
• 12. Mexico's Ace in the Hole: The Maquiladora
• 13. The New Productivity Challenge
• 14. The Mystique of the Business Leader
• 15. Leadership: More Doing Than Dash
• 16. People, Work, and the Future of the City
• 17. The Rise and Fall of the Blue-Collar Worker
• 18. On Ending Work Rules and Job Descriptions
• 19. Making Managers of Communist Bureaucrats
• 20. China's Nightmare: No Jobs for the Millions
• 21. Tomorrow's Managers: The Major Trends
• 22. How to Manage the Boss
• 23. What Really Ails the U.S. Auto Industry
• 24. Manage by Walking Around—Outside!
• 25. Corporate Culture: Use It, Don't Lose It
• 26. Permanent Cost Cutting: Permanent Policy
• 27. What the Nonprofits Are Teaching Business
• 28. Nonprofit Governance: Lessons for Success
• 29. The Nonprofits' Outreach Revolution
• 30. The Governance of Corporations
• 31. Four Marketing Lessons for the Future
• 32. Tomorrow's Company: Dressed for Success
• 33. Company Performance: Five Telltale Tests
• 34. R & D: The Best Is Business-Driven
• 35. Sell the Mailroom: Unbundling in the '90s
• 36. The 10 Rules of Effective Research
• 37. The Trend Toward Alliances for Progress
• 38. A Crisis of Capitalism: Who's in Charge?
• 39. The Emerging Theory of Manufacturing