Next Level Sales Coaching: How to Build a Sales Team That Stays, Sells, and Succeeds

  • 5h 11m 3s
  • Matthew Hawk, Steve Johnson
  • Gildan Media
  • 2020

Next Level Sales Coaching offers insights to sales executives, customer-service managers, business owners, and other professional managers on strategies to overcome common challenges in building a "best in class" sales team. Sales performance can impact a company's revenue, profits, market share, and employee retention. The question is, how do you positively impact those goals? The answer is simple: Sales improve when your team is better trained, coached, and supported.

When a sales team is led the right way, there is an increased probability they will feel better about themselves, their jobs, stay longer, and become a future sales leader in the company. Many books focus on the symptoms of poor sales performance, but they don't tell you how to solve the problems. Next Level Sales Coaching gives you a proven, step-by-step process and methodology on how to resolve the most common challenges you will face when leading your sales team. The strategies are built on the best practices of more than 10,000 sales managers that we have interviewed, researched, and observed in action over the last 35 years. This book covers how to connect with, train, coach, and inspire your sales team. Ultimately, it will help you to reduce turnover, improve performance, and increase retention of top performers.

In this Audiobook

  • Chapter 1 - The Case for Sales Coaching
  • Chapter 2 - Why Coaching Fails or Fails to Happen
  • Chapter 3 - Sales Coaching Model and Self-Assessment
  • Chapter 4 - Review and Plan Meetings
  • Chapter 5 - Goal-Setting Meetings
  • Chapter 6 - Skill Development Training
  • Chapter 7 - Check-Ins
  • Chapter 8 - Performance Feedback
  • Chapter 9 - Sales Meetings
  • Chapter 10 - Sales Huddles
  • Chapter 11 - Sales and Service Coaching in the Contact Center
  • Chapter 12 - Sales Enablement Best Practices