Profitable Growth is Everyone's Business: 10 Tools You Can Use Monday Morning

  • 5h 3m 43s
  • Ram Charan
  • The Random House Audio Publishing Group
  • 2004

For many, growth is about “home runs”—the big bold idea, the next new thing, the product that will revolutionize the marketplace. While obviously attractive and lucrative, home runs don’t happen every day and frequently come in cycles.

In this trailblazing book, Ram Charan provides the building blocks and tools that can put a business on the path to sustained, profitable growth. For more than twenty-five years, Ram Charan has been working day in and day out with companies around the world. The ideas he has developed for solving the profitable revenue growth dilemma facing many businesses are based on personally seeing what works in real time. These are ideas that have been tested across industries and that deliver results, and they can be put to use starting Monday morning.

In this Audiobook

  • 1 The Challenge of Profitable Revenue Growth
  • 2 Reorient Your Thinking About Growth: Hit Many Singles and Doubles, Not Just Home Runs
  • 3 How to Tell Good Growth from Bad Growth
  • 4 Leadership for Growth: Confronting the Enemy Within
  • 5 Accelerating Profitable Revenue Growth Through Revenue Productivity
  • 6 Building a Growth Budget
  • 7 Pinpointing Opportunities for Profitable Revenue Growth Through Upstream Marketing
  • 8 Cross-Selling: The Art of Creating a Value Proposition
  • 9 Creating the Social Engine of Revenue Growth
  • 10 Converting Innovation into Revenue Growth

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