Relevance: The Power to Change Minds and Behavior and Stay Ahead of the Competition
- 3h 15m 59s
- Andrea Coville, Paul B. Brown
- Gildan Media
This audio edition guides leaders and executives toward the realization that if they can focus on a single, guiding principle—a magnetic one—that permeates their brand or company, customers will not only engage but change thinking and behavior in turn.