The Breakthrough Company: How Everyday Companies Become Extraordinary Performers
- 5h 52m 59s
- Keith R. McFarland
- The Random House Audio Publishing Group
- 2008
The vast majority of small businesses stay small–and not by choice. Only the most savvy and persistent–a tiny one tenth of one percent–break through to the very highest ranks. In The Breakthrough Company, technology CEO and Fortune 500 consultant Keith McFarland draws upon an extensive empirical study to reveal exactly how everyday companies become extraordinary, showing that breakthrough success is associated with a clearly identifiable set of strategies and skills that anyone in any business can emulate–from small startup to industry leader.
With powerful and specific action steps concluding each chapter–and invaluable advice on virtually every page from business leaders who’ve taken their companies to extraordinary levels of growth and profitability–The Breakthrough Company is stuffed with real-world tools and myth-busting insights that can be used by anyone wanting his or her business to join this exclusive circle.
In this Audiobook
-
Chapter 1: Introduction
-
Chapter 2: Throwing the Dyno
-
Chapter 3: Crowning the Company
-
Chapter 4: Upping the Ante
-
Chapter 5: Building Company Character
-
Chapter 6: Navigating the Business Bermuda Triangle
-
Chapter 7: Erecting Scaffolding
-
Chapter 8: Enlisting Insultants
-
Chapter 9: Graduating from Tough Times U
-
Chapter 10: Building Breakthrough Capabilities
