The Innovation Mindset: Eight Essential Steps to Transform Any Industry

  • 9h 53m 45s
  • Lorraine Marchand
  • Gildan Media
  • 2022
Innovation requires more than a eureka moment. The vast majority of new product ideas never make it to market. Typically, this is because of the failure to address a real problem that a customer has experienced and is willing to pay to have solved.

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