The Power of And: Responsible Business Without Trade-Offs

  • 4h 29m 13s
  • Bidhan L. Parmar, Kirsten E. Martin, R. Edward Freeman
  • Gildan Media
  • 2020

The idea that business is only about the money doesn't hold true in the 21st century, when companies around the world are giving up traditional distinctions in order to succeed. Yet our expectations for businesses remain under the sway of an outdated worldview that emphasizes profits for shareholders above all else.

The Power of And offers a new narrative about the nature of business, revealing the focus on responsibility and ethics that unites today's most influential ideas and companies. R. Edward Freeman, Kirsten E. Martin, and Bidhan L. Parmar detail an emerging business model built on five key concepts: prioritizing purpose as well as profits; creating value for stakeholders as well as shareholders; seeing business as embedded in society as well as markets; recognizing people's full humanity as well as their economic interests; and integrating business and ethics into a more holistic model. Drawing on examples across companies, industries, and countries, they show that these values support persevering in hard times and prospering over the long term. The Power of And presents a conceptual revolution about what it means for business to be responsible, providing a new story for us to tell in order to help all kinds of companies thrive.

In this Audiobook

  • Chapter 1 - The New Story of Business
  • Chapter 2 - What's Wrong with the Traditional Story of Business
  • Chapter 3 - Purpose and Profits: Purpose, Values, and Ethics are as Important as Money/Profits
  • Chapter 4 - Stakeholders and Shareholders: Business is about Creating Value for Stakeholders
  • Chapter 5 - Society and Markets: Business is Embedded in Society and in a Physical World
  • Chapter 6 - Humanity and Economics: People are Complicated
  • Chapter 7 - Business and Ethics: Business and Ethics Must Be Integrated into Holistic Business Models
  • Chapter 8 - Realizing the New Story