The XYZ Factor: The Guide to Creating a Culture of Impact

  • 7h 1m 29s
  • Alyssa Ruderman, Nancy Lublin
  • Brilliance Publishing
  • 2015

The XYZ Factor isn’t a place or a company or an age. It’s a new kind of culture where innovation, accessibility, and transparency are the norm. It’s an environment created on the principles of the Millennial generation to foster intergenerational productivity in a new kind of office culture. An XYZ organization’s employees are challenged, engaged, and excited to produce. Simply put, XYZ companies have an "it" factor that helps them rise above the competition.

In this Audiobook

  • CHAPTER 1 The Physical Space: An Office Like Summer Camp: Julie Lorch, Head of User Experience
  • CHAPTER 2 Pitch, Pleeeease: How XYZ Organizations Make Presenting a Way of Life: Julie Lorch, Head of User Experience
  • CHAPTER 3 Grow Your Staff Overnight: How to Turn Interns into Your Biggest Asset: Sarah Piper-Goldberg, Campaigns Manager: Discrimination and Bullying
  • CHAPTER 4 Being Data-Informed: Why Measurement Is Essential: Jeff Bladt, Chief Data Officer
  • CHAPTER 5 Brand: How Your Identity Influences Everything: Farah Sheikh, Former Campaigns Manager: Education
  • CHAPTER 6 Business Development: How to Form Meaningful Relationships: Muneer Panjwani, Business Development Manager and Liz Eddy, Special Project Manager
  • CHAPTER 7 Strategic Partnerships: Forging Nonmonetary Partnerships: Hilary Gridley, Campaigns Manager: Environment and Animal Welfare
  • CHAPTER 8 Creative Marketing: Functioning on a Zero-Dollar Marketing Budget: Chloe Lee, Marketing Manager and Colleen Wormsley, PR and Talent Relations Associate
  • CHAPTER 9 Acquisition and Engagement: How to Get and Keep Members: Namita Mody, Campaigns Associate: Poverty, Homelessness, and International and Josh Cusano, Data Scientist


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