Tribes: We Need You to Lead Us

  • 3h 41m 51s
  • Seth Godin
  • Brilliance Publishing
  • 2008

If you think leadership is for other people, think again-leaders come in surprising packages. Consider Joel Spolsky and his international tribe of scary-smart software engineers. Or Gary Vaynerhuck, a wine expert with a devoted following of enthusiasts. Chris Sharma leads a tribe of rock climbers up impossible cliff faces, while Mich Mathews, a VP at Microsoft, runs her internal tribe of marketers from her cube in Seattle. All they have in common is the desire to change things, the ability to connect a tribe, and the willingness to lead.

Tribes will make you think (really think) about the opportunities in leading your fellow employees, customers, investors, believers, hobbyists, or readers. . . . It's not easy, but it's easier than you think.

In this Audiobook

  • Joel Spolsky is Changing the World
  • Long, Strange Trip
  • Tribes Used to Be Local
  • In Search of a Movement
  • Tribes aren't So Squishy Anymore
  • How Was That Surah
  • The Tribe inside
  • The Opportunity
  • Something to Believe in
  • “How Was Your Day?” is a Question That Matters a Lot More than it Seems
  • Why Should You Lead, and Why Now?
  • Leadership isn't Management
  • It's Good to Be the King
  • Marketing Changed Everything
  • Stability is an Illusion
  • Partisans
  • Making a Ruckus
  • Leading from the Bottom
  • The Greatful Dead … And Jack
  • The Market Requires Change and That Requires Leadership
  • What Does it Take to Create a Movement
  • Improving a Tribe
  • What Tribes Leave behind
  • Anatomy of Movement
  • Wikipedia
  • Leading from the Bottom
  • Crowds and Tribes
  • Marketing Changes Everything but it Mostly Changes the Market
  • The Difference between Average and Mediocre
  • How Many Fans Do You Have?
  • Twitter and Trust and Tribes and True Fans
  • The Status Quo
  • Initiative Equals Happiness
  • Crobars
  • Scott Beal's Party
  • A Brief History of the Factory, Part I (The Beginning)
  • A Brief History of the Factory, Part II (The End)
  • Is it Really a Free Agent Nation?
  • The “F” Word
  • Thinking Your Way Out of the Fear
  • The Peter Principle—Revisit it
  • When it All Falls Apart
  • Worth Critisizing
  • Fear of Failure is Overrated
  • The Cult of the Heretic
  • Should They Built a Statue of You?
  • The World's Best Coach
  • Tider
  • Tactics and Tools for Tightness
  • Discomfort
  • Followers
  • Leaning in, Backing off, Doing Nothing
  • Who Would You Hire?
  • Participating isn't Leading
  • Case Studies: CrossFit.com and Patientslikeme.com
  • Three Hungry Man and a Tribe
  • Curiosity
  • The Plurality Myth
  • The School Teacher Experiment
  • The Virtuous Cycle vs. the Exclusive Tribe
  • Most People Don't Matter So Much
  • Does the Status Quo Ruin Your Day Every Day?
  • They Burned Heretics at the Stake
  • The Wrong Question
  • The Baloon Factory and the Unicorn
  • Leaders are Generous
  • Don't Forget the Big Mac and the Microwave Oven
  • Climbing Rocks
  • Who Settles?
  • Fear, Faith and Religion
  • Religion Works Great but it Amplifies Faith
  • Challenge Religion and People Wonder If You're Challenging Their Faith
  • Switching Religions without Giving up Faith
  • Faith is What You Do?
  • Over the Top Underdog Bravery
  • The Easiest Thing
  • Take the Follow
  • The Difference between Things That Happen to You and Things You Do
  • Firmee Ability
  • Leaders Go First
  • Watching the Music Business Dying
  • Don't Panic When the New Business Model isn't as Clean as the Old Model
  • Ship Walking
  • How Was Your Day?
  • The Thermometers and the Thermostat
  • Your Micro Movement
  • That Building down the Street
  • Every Tribe is a Media Channel
  • How to Be Wrong?
  • The Timing of Leadership
  • The Reactionary Tribe
  • Possibility of Risk
  • When Tribes Replace What You Used to?
  • Initiative
  • Stuck on Stupid
  • Mark Rovner, Nonprofit Heretic
  • The Posture of a Leader
  • Switching Tribes
  • Not Now, Not Yet
  • Understanding the Trick
  • Criticising Hope is Easy
  • The Naked Violinist
  • Writing Songs That Spread
  • The X Price
  • Who Cares?
  • The Elements of Leadership
  • Understanding Charisma
  • Ronald Reagan's Secret
  • The Forces of Mediocrity
  • How to Sell a Book (or Any New Idea)
  • Hard Just Got Easy and Vice President
  • Which Would You Prefer Trial or Error
  • Positive Deviants
  • The Obligation
  • Real Leaders Don't Care
  • The Big Yes
  • Imagination
  • Fears Protection
  • Belief
  • Why Not You, Why Not Now?
  • The Perfect Fallacy
  • Yahoo and the Peanut Butter Memo
  • Case Study: No Kill
  • The Look of the Leader
  • What Exactly Should You Do Now?
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