You're About to Make a Terrible Mistake!: How Biases Distort Decision-Making-and What You Can Do to Fight Them

  • 8h 51m 35s
  • Olivier Sibony
  • Recorded Books, Inc.
  • 2020

A "brilliant, fun, and wise" (Cass R. Sunstein) tour of nine common business decision-making traps - and practical tools for avoiding them - from a professor of strategic thinking.

We all make decisions all the time. It's so natural that we hardly stop to think about it. Yet even the smartest and most experienced among us make frequent and predictable errors. So, what makes a good decision? Should we trust our intuitions, and if so, when? How can we avoid being tripped up by cognitive biases when we are not even aware of them?

In You're About to Make a Terrible Mistake!, behavioral economist and management consultant Olivier Sibony explains how cognitive biases lead us to our nine most common decision-making mistakes and proposes concrete, actionable solutions you can use to become a skillful decision architect. Drawing on dozens of engaging case studies, Sibony illustrates how even renowned business leaders frequently make errors - and how similar errors can be avoided by mobilizing the collective intelligence of organizations.

Distinctive in the clarity and practicality of its message, You're About to Make a Terrible Mistake! distills the latest developments in behavioral economics and cognitive psychology into actionable tools for making smart, effective decisions in business and beyond.

In this Audiobook

  • Chapter 1 - “Too Good Not to Be True”: The Storytelling Trap
  • Chapter 2 - “Steve Jobs was Such a Genius”: The Imitation Trap
  • Chapter 3 - “I've Seen This before”: The Intuition Trap
  • Chapter 4 - “Just Do it”: The Overconfidence Trap
  • Chapter 5 - “Why Rock the Boat?”: The Inertia Trap
  • Chapter 6 - “I Want You to Take Risks”: The Risk Perception Trap
  • Chapter 7 - “The Long Term is a Long Way off”: The Time Horizon Trap
  • Chapter 8 - “Everyone's Doing it”: The Groupthink Trap
  • Chapter 9 - “I'm Not Thinking of Myself, of Course”: The Conflict of Interest Trap
  • Chapter 10 - Human, All Too Human: Are Cognitive Biases the Root of All Evil?
  • Chapter 11 - Lose a Battle, Win the War: Can We Overcome Our Own Biases?
  • Chapter 12 - When Failure is Not an Option: Collaboration Plus Process
  • Chapter 13 - A Good Decision is a Decision Made the Right Way: Is Paul the Psychic Octopus a Good Decision Maker?
  • Chapter 14 - Dialogue: Confronting Viewpoints
  • Chapter 15 - Divergence: Seeing Things from a Different Angle
  • Chapter 16 - Dynamics: Changing Your Decision-Making Processes and Culture