Big Data, Big Innovation: Enabling Competitive Differentiation through Business Analytics

  • 3h 54m
  • Evan Stubbs
  • John Wiley & Sons (US)
  • 2014
Effective management means combining data, people, and analytics to create a synergistic force for innovation and growth. If you want your company to move forward with confidence, this groundbreaking book can show you how to use what you already have and acquire what you need to succeed.

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