Digital Disciplines: Attaining Market Leadership via the Cloud, Big Data, Social, Mobile, and the Internet of Things

  • 8h
  • Joe Weinman
  • John Wiley & Sons (US)
  • 2015
Using non-technical language, this informative book provides a strategy framework, empirical data, case studies, deep insights, and pragmatic steps for any enterprise to follow and attain market leadership in today's digital era.