Exceptional Talent: How to Attract, Acquire and Retain the Very Best Employees

  • 3h 23m
  • Matt Alder, Mervyn Dinnen
  • Kogan Page
  • 2017

Attracting, hiring, developing and retaining the right people is crucial to an organization's success. The stakes have never been higher: a 2015 study by CAP suggests that the average cost of employee attrition is 20% of a mid-level employee's annual salary and up to 213% of a high-level executive's salary. In a business environment changing so rapidly that jobs which will be essential in 2020 don't even exist yet, Exceptional Talent examines how changes in technology, communication, and employee preferences are impacting the talent journey. It gives practical advice for how to build an effective recruitment and talent management strategy to meet the needs of the business today and prepare for the challenges of the future.

Exceptional Talent covers how to build an authentic employer brand, explores new ways of sourcing candidates and explains how to use print, digital, social and mobile platforms to target the right people in the right way. Highlighting the impact of networks, relationships and referrals on talent acquisition, it also provides tools and techniques to create an efficient recruitment process, strategies for effective onboarding of new employees as well as practical advice and best practice case studies for retaining and engaging employees.

About the Authors

Mervyn Dinnen is a talent analyst, advising recruitment and HR technology businesses on the emerging trends impacting hiring, retention and engagement. He is a writer and international speaker on recruitment and HR trends, and an award winning recruitment blogger. He spent 20 years as a recruitment and HR practitioner.

Matt Alder is a strategic consultant focusing on recruitment marketing, employer branding and HR Technology. Over the last 17 years he has built a reputation as a global thought leader, working with some of world's best known employers to develop and optimize their digital strategies.

In this Book

  • Introduction
  • Talent Attention and Persuasion
  • Talent Attraction
  • Talent Acquisition
  • Talent On-Boarding
  • Talent Development
  • Talent Engagement and Retention
  • Conclusion