Graphics for Learning: Proven Guidelines for Planning, Designing, and Evaluating Visuals in Training Materials, Second Edition

  • 4h 57m
  • Chopeta Lyons, Ruth Colvin Clark
  • John Wiley & Sons (US)
  • 2011

Are you getting the most learning value from visuals? Thoroughly revised and updated, Graphics for Learning is the second edition of the bestselling book that summarizes the guidelines for the best use of graphics for instructional materials, including multimedia, texts, working aids, and slides. The guidelines are based on the most current empirical scientific research and are illustrated with a wealth of examples from diverse training materials. The authors show how to plan illustrations for various types of content, including facts, concepts, processes, procedures, and principles. The book also discusses technical and environmental factors that will influence how instructional professionals can apply the guidelines to their training projects.

About the Authors

Dr. Ruth Colvin Clark is an instructional psychologist with a specialty in design and development of effective workforce learning. She is the author of e-Learning and the Science of Instruction and her book, Building Expertise, was awarded Outstanding Instructional Communication from the International Society of Performance Improvement.

Chopeta Lyons has created award-winning print and online learning products during her twenty-five years of developing training solutions. She has directed teams of designers, writers, programmers, audio talent, graphic designers, and artists to create custom solutions for the training needs of numerous corporations and organizations. She is the author of several articles on e-learning and a college textbook, Discover Writing.

In this Book

  • Foreword to the Second Edition of Graphics for Learning
  • Introduction—Getting the Most from This Resource
  • The Power of Visuals
  • Three Views of Instructional Visuals
  • A Visual Design Model for Planning Graphics Systematically
  • Graphics and Learning
  • Plan Graphics That Direct Attention
  • Plan Graphics That Leverage Prior Knowledge
  • Plan Graphics That Minimize Irrelevant Mental Load
  • Plan Graphics to Help Learners Build Mental Models
  • Plan Graphics That Support Transfer of Learning
  • Plan Graphics for Motivation and Learning
  • Plan Graphics to Leverage Individual Differences
  • How to Visualize Procedures
  • How to Visualize Concepts
  • How to Visualize Facts
  • How to Visualize Processes
  • How to Visualize Principles
  • Determine the Context
  • Design Your Visual Approach
  • Visualize Individual Graphics
  • Communicate and Lay Out Your Graphic Plans
  • Apply the Principles
  • Glossary
  • References
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