How to Design, Implement, and Interpret an Employee Survey

  • 3h 30m
  • John H. McConnell
  • 2003

Employee opinion is the most important barometer of employment conditions at any company. But marshalling hundreds (or thousands) of individual perceptions into a cohesive workplace initiative demands an organized approach. McConnell presents a practical start-to-finish methodology for getting the most out of an employee opinion survey, from determining what conditions to survey to completion of follow-up procedures. Adaptable to any purpose and organization, McConnell’s proven strategies cover:

  • Do’s and don’ts of question design
  • Selecting response type (multi-choice, rating scales, etc.)
  • Practical methods for ensuring validity and reliability
  • Survey administration

Additional chapters cover the nuts and bolts of implementation, communicating with employees about the survey, and how to score, group, and report survey results. Not least, this crucial book shows how to use survey results as a springboard to improved management/employee communication, working conditions, and productivity.

About the Author

John H. McConnell is the author of Auditing Your Human Resources Department and How to Identify Your Organization’s Training Needs. He is president of McConnell-Simmons and Company, Inc., a human resources consulting firm.

In this Book

  • An Overview of Employee Opinion Surveys
  • Start-Up Considerations and Guidelines
  • Identifying Survey Objectives
  • Defining Survey Planning Elements
  • Selecting Conditions of Employment to Survey
  • Developing Employee Survey Demographics
  • Designing Survey Questions
  • Creating the Survey Instrument
  • A Sample Employee Opinion Survey
  • Administering the Survey
  • Tabulating and Compiling Survey Results
  • Considering External Services and Products
  • Writing and Delivering Reports
  • Sample Management Summary Reports
  • Sample Reports for Employees
  • Using Supervisors to Deliver Results for Two-Way Communication
  • Survey Checklists