Hyperformance: Using Competitive Intelligence for Better Strategy and Execution

  • 4h 8m
  • T.J. Waters
  • John Wiley & Sons (US)
  • 2010

Effective strategies for outsmarting the competition and driving better bottom-line results

In this groundbreaking book, T.J. Waters has turned his experience collecting and analyzing competitive intelligence for the CIA into effective strategies for businesses wanting to stay on the leading edge of their industries. The book describes a practical process from planning (identifying competitive threats and determining the resources needed to counter them) through implementation (creating an organizational strategy) to execution (collecting key information and turning it into bottom-line results). The book is filled with illustrative examples of companies from start-ups to multi-nationals that have used similar strategies successfully.

  • Offers a key resource for gaining competitive advantage in tough times
  • Outlines a proven strategy for planning, implementing, and executing a strategic plan for bottom-line results
  • Written by T.J. Waters who has combined his intelligence expertise with his years of business experience

This book clearly shows that it's no longer a question of becoming the next Google, IBM, or Coca-Cola-it's all about knowing what your competitors are doing.

About the Author

T. J. Waters has twenty years of private sector and government service experience in research, strategy, and intelligence. He is currently a senior analyst (contractor) adapting business intelligence methods to irregular warfare for the Department of Defense. He previously worked in counter¬intelligence for U.S. Central Command and as an intelligence officer for the Central Intelligence Agency. Prior to his government service, he was vice president for an intelligence consulting firm serving Fortune 500 corporations, law firms, and military intelligence units. He held several positions in corporate America, including with BASF, Lexis Nexis, and Celotex Corporation.

Waters has an M.B.A. from Wake Forest University and a B.A. from the University of Tennessee at Chattanooga. For the past four years, he has been an adjunct professor in the intelligence management and analysis program of Eckerd College in St. Petersburg, Florida.

He has been interviewed by the New York Law Journal, the Wall Street Journal, and Government Executive Magazine. He has published over twenty articles on intelligence and strategy, and his memoir, Class 11: Inside the CIA’s First Post 9/11 Spy Class, was optioned for television by ABC.

He currently serves on the board of directors for the Ronald McDonald House Charities of Tampa Bay and volunteers at the STARTEC Technology Enterprise Center in Largo, Florida.

In this Book

  • Hyperformance—Using Competitive Intelligence for Better Strategy and Execution
  • Introduction
  • The DNA of Competitive Advantage
  • Leadership’s New Benchmark
  • It’s All About Networks
  • Collecting Data – New School and Old School
  • All the World’s a Trade Show Stage
  • Denial, Deception, and Other Forms of Flattery
  • Psychological Forensics – CSI of the Mind
  • Negotiations – Mastering the Evil Art
  • Social Network Analysis and Communities
  • Tactical Advantage – The Who
  • Operational Advantage – The How
  • Strategic Advantage – The What
  • A Look Back at the Next Twenty Years
  • Psychological Assessment Tools
  • Notes