Information Quality Applied: Best Practices for Improving Business Information, Processes and Systems

  • 11h 53m
  • Larry P. English
  • John Wiley & Sons (US)
  • 2009

How to apply data quality management techniques to marketing, sales, and other specific business units

Author and information quality management expert Larry English returns with a sequel to his much-acclaimed book, Improving Data Warehouse and Business Information Quality. In this new book he takes a hands-on approach, showing how to apply the concepts outlined in the first book to specific business areas like marketing, sales, finance, and human resources.

The book presents real-world scenarios so you can see how to meld data quality concepts to specific business areas such as supply chain management, product and service development, customer care, and others. Step-by-step instruction, practical techniques, and helpful templates from the author help you immediately apply best practices and start modeling your own quality initiatives.

  • Maintaining the quality and accuracy of business data is crucial; database managers are in need of specific guidance for data quality management in all key business areas
  • Information Quality Applied offers IT, database, and business managers step-by-step instruction in setting up methodical and effective procedures
  • The book provides specifics if you have to manage data quality in marketing, sales, customer care, supply chain management, product and service management, human resources, or finance
  • The author includes templates that readers can put to immediate use for modeling their own quality initiatives

About the Author

Larry P. English, president and principal of INFORMATION IMPACT International, Inc., is one of the most well known authorities in information management and Information Quality Improvement.

He has provided consulting and education in over 40 countries on six continents. Mr. English was featured as one of the "21 Voices for the 21st Century" in the American Society for Quality's journal Quality Progress in its January 2000 issue. DAMA awarded him the "Individual Achievement Award" for his contributions to the field of information resource management in 1998. He was awarded the Heartbeat of America's "Keeping America Strong" Award in December 2008, honoring his work helping organizations to implement effective Information Quality processes that enable them to eliminate the high costs of business process failure caused by missing, inaccurate, duplicated, or untimely information. The award was broadcast by a national news magazine TV show hosted by William Shatner, Admiral Delaney, and Doug Llewelyn. English was honored by MIT for a Decade of Outstanding Contributions to the Data and Information Quality field in July, 2009.

Mr. English's TIQM Quality System for Total Information Quality Management has been implemented in many organizations worldwide. Mr. English's widely acclaimed first book Improving Data Warehouse and Business Information Quality (Ohmsha, Ltd. 2000) has been translated into Japanese by the first Information Services organization to win the Deming Prize for Quality. It is called "the Information Quality Bible for the Information Age," by Masaaki Imai, creator of the Kaizen Quality Management System.

In this Book

  • Foreword
  • Introduction—Business Excellence through Information Excellence
  • Process and Business Failure—The High Costs of Low Quality Information
  • The ABCs of the TIQM Quality System for Total Information Quality Management
  • Implementing and Sustaining an Effective Information Quality Environment
  • The Step-by-Step Guide to Assessing Information Product Specifications and Information Architecture Quality
  • The Step-by-Step Guide to Assessing Information Quality
  • The Step-by-Step Guide to Measuring Costs and Risks of Poor Quality Information
  • The Step-by-Step Guide to Improving Information Process Quality
  • The Step-by-Step Guide to Data Correction and Controlling Data Redundancy
  • Information Quality Applied to Customer Care—“Prospect-to-Valued-and-Valuable-Customer”
  • Information Quality Applied to Product Development—“Product-Idea-to-Product-Retire”
  • Information Quality Applied to Supply Chain Management—“Forecast-to-Satisfied-Customer”
  • Information Quality Applied to Financial and Risk Management—“Budget-to-Profit”
  • Information Quality Applied to Internet and e-Business Information—“e-Surfer-to-Satisfied-e-Customer”
  • Information Quality Applied to Document & Knowledge Management—“Words-to-Wisdom” and “Ideas-to-Innovation”
  • Information Quality Applied to Information Management and Information Systems Engineering—I-Need-to-Know-So-I-Can-Do to I-Can-Do-Because-I-Know
  • The Journey is the Key to Success
  • Endnotes
SHOW MORE
FREE ACCESS