Investor Relations: Principles and International Best Practices in Financial Communications, 2nd Edition

Investor Relations provides a wealth of both strategic and tactical guidance on how to understand and implement Investor Relations from an international perspective. It takes readers through the essential steps for understanding, conveying and, ultimately, marketing value, introducing a broad range of topics included in the theory and practice of Investor Relations, such as marketing, communication, and finance and securities law compliance.

Written by an experienced and former Investor Relations Officer, this comprehensive guide offers many easy-to-use and reliable educational features, containing proven, effective techniques, expert advice and helpful tips which will be valuable to anyone involved in competing for capital.

Fully updated for today's practitioner, this second edition covers the latest technological innovations such as social media, the impact of macro-economic conditions on financial communications, the growing importance of Debt Investor Relations and of Environmental, Integrated Reporting, Social and Governance issues. It has been substantially expanded to discuss career opportunities in Investor Relations, to address the challenges of migrating to International Financial Reporting Standards and to include many new resources, guidelines, checklists and templates.

About the Author

Anne Guimard is President of FINEO Investor Relations Advisors, a global Investor Relations strategy consulting firm founded in 1999. A Certified Financial Analyst with a PhD in International Finance and former Chief Investor Relations Officer at multi-listed companies, she has extensive experience in research, M&A and corporate finance at leading investment banks. She has developed FINEO's School of Investor Relations' training courses and is a regular speaker at major conferences globally.