Lean-Driven Innovation: Powering Product Development at The Goodyear Tire & Rubber Company

  • 9h 12m
  • Norbert Majerus
  • CRC Press
  • 2016
Providing an unprecedented look at the successful application of lean to the innovation creation process, this insightful book illustrates validated lean principles and key concepts with a case study of The Goodyear Tire & Rubber Company.